MANIC
THEORY
ethical brand and social strategy


Les Vixens actively uses their website to inform their audiences on recent events and drop new merch. They continue to shoot with various local photographers, following Manic Theories social strategy, rolling out new and exciting content every season.

During the launch of our brand strategy, Manic Theory surveyed Les Vixens audience to gain a better understanding of what they wanted to see from their brand.
LES VIXENS
Les Vixens but the "les" in burlesque but were lacking the platform that expressed their values of inclusivity and diversity. Manic Theory drew inspiration from urban and grunge scene media and twisted it up in classic symbolic gradients of rainbows and glitter to create a whole new vibe that's worth a follow and becoming a fan over.
Client
EVELEENA FULTS
Work
BRAND MANAGEMENT
PROJECT DESCRIPTION:
Manic Theory worked with Les Vixens logo and deep understanding of their brand and audience to create a new website, blog graphics, social media content, merchandise, and more. This project utilized every skill, from video and photo editing to animation, design, and writing. Their launch was a massive success, proving to elevate their brand by getting recognized by Forbes magazine and countless new fans and collaborators, increasing their following by 250% in three months.
SERVICES:
Brand Management
Creative Direction
Website Design
Graphic Design
Social Media Management
Digital Strategy and Analysis
Competitive Research
DELIVERABLES:
E-Commerce Website
Photography
Videography
Social Media Content
Custom Event Graphics
Survey Report
Brand Assets

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